In partnership with
Your Creator Passport has three different ways for people to explore your content:
(Get you Creator Passport Here)
• Shop — Your shoppable videos and products
• Passport — Your creator identity, audience, and experience
• Links — Your important destinations in one place
But which view are people actually using?
Introducing Passport Analytics
Passport Analytics gives you visibility into how people interact with your Creator Passport.
You can now see:
• How many people visit your Creator Passport
• Which of your three views receives the most traffic
• Your total views, likes, and other engagement
• How traffic changes over 7 or 30 days
Why this matters
Your Creator Passport shouldn’t be something you simply publish and hope people use.
Analytics can help you decide:
• Which views should be turned on
• What order your Shop, Passport, and Links should appear in
• Whether the navigation performs better above or below your header
• What you should improve, promote, or remove
Instead of guessing, you can see what’s actually happening.
▶ [Watch the Passport Analytics walkthrough]
Then open your Creator Passport analytics and see which view your visitors are using most.
— Jamie
Founder, Shoppable Videos
Holiday Creator Calendars Are Filling Up. Q4 Panic Is Optional.
Creators lock in their holiday content calendars 90 days out, before most ecommerce brands finalize their commission strategy and way before Black Friday and October deal events.
Get ahead of the seasonal rush with The 90-Day Holiday Sprint, a practical guide for brands that want creators driving holiday demand while competitors are still recruiting:
Structure commissions by lifetime value, not just first-order margin
Lead with the right products so creators promote with confidence
Recruit and onboard creators with a day-by-day plan for the first 30 days
Read performance early and pull program levers by Day 60
Brief creators with a holiday checklist before calendars fill up
Your 90-day countdown starts now.